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CoolShoes - Abbadabba's

Atlanta’s Premier Source for Innovative Comfort Footwear

  • How to Style Birkenstocks for Fall


    Socks and sandals. Now, this may not be the most chic pairing you can imagine, but it’s been given a style update as of late! No longer do you need to banish your favorite sandals to the back of your closet for the winter months. Pull them back out and pair them with a cozy winter sock and boom, you’re rocking the latest trend in Fall footwear.


    The style otherwise known as “Birkensocks” (Birkenstocks with socks), has taken off this season. Why? Well, here in the South we have less than ideal winter wonderland conditions. In a city where it could be 75 and sunny any given day of the year and 45 and cloudy the next, are you really going to subject your toes to shoe prison? Of course not.

    This “Birkensock” trend offers a solution to the crazy weather the South is known for. Plus, Birkenstock offers a wide range of styles! Perhaps you prefer the Boston to the Arizona or Gizeh? Or maybe you’re a fan of the Mayari, no matter which is your favorite, there’s good news for all Birk lovers: They’re good for your feet, easy to clean AND (for all those Vegans) they boast some cruelty free styles. So, how do you style this trend for Fall? Abbadabba’s has you covered!

    To keep your toes extra toasty with Boston Suede styled with a Smartwool Cable sock. This versatile combo can be work with jeans, leggings, skirts, tights, etc. Add just about any top and sweater and you’re a part of one of Fall’s biggest trends.


    Pair a Gizeh with some fun Injinji toe socks to keep every toe cozy! Style them with Fall staples, black leggings and a comfy sweater, for easy style and comfort throughout the day.


    Snag a pair of the ever cool Stance Socks and rock the Silver Mayari with them. Pair with a boyfriend jean and loose Fall sweater for a comfy outfit with a little sparkle!


    The Florida Nubuck styled with a funky patterned Sock It To Me sock, joggers or distressed denim and a vintage t-shirt will keep you comfortable and stylish all day.


    For more looks follow Abbadabba’s on Pinterest, Instagram, and Facebook. Shop in-store or online for your favorite Birkenstock styles and socks so you too can rock the “Birkensock” trend.

  • It’s Fall At Abbadabba’s

    Fall Trends


    Fall is one of our favorite seasons here at Abbadabba’s!   With new shoe shipments coming in daily, exciting fall trends and a crisp chill in the air, our stores are always busy with customers looking for the newest addition to their wardrobe.


    It is no surprise that the fashion world has embraced more comfortable footwear over the past few years and comfort is one of our top priorities! But that doesn’t mean we sacrifice style. There are so many changes to fall styles this season but don’t fret! We’ve curated our top picks for our favorite fall styles this season.


    1.  All About The Buckle



    This fall has seen the reemergence of the buckle on ankle boots. Whether it is subtly placed on the strap to tighten up the fit or just there for decoration the sophisticated touch of the buckle is showing up on short and tall boots alike.





    1. Ankle Boots



    Can you really get through fall without ankle boots? Both men and women need something comfortable to cover up their toes as the air just gets a tad bit cooler. We love the suede options we’ve seen to carry you from day to night. And we promise you they are worth the investment.





    1. The Wedged Heel



    This one is for the ladies. If you want to add height with a comfortable heel, wedge is the way to go!  Elongate your legs and add a bit pizazz to your outfit with a wedged heel this fall.



    What styles are you looking to wear this season? Share your stories with us below!

  • Kennesaw - Our Experiment That Failed Successfully

    In 2003, we evaluated an opportunity to open an Abbadabba’s in the “far away suburb” of Kennesaw. We felt the area would respond well to our vision for comfort, healthy footwear. But we were not at all sure the level of business would be there to justify a “full blown Abbadabba’s.”  So, we undertook an experiment: to create a small Abbadabba’s, showing a subset of our products, and see what kind of response we would get.

    Why Kennesaw? This is a very interesting area… associated with urban Atlanta to the far South, but not a suburb in a classical sense. We knew we had a solid base of customers from the area driving all the way to our Buckhead and Roswell stores to get their Abbadabba’s on.  We knew we had a lot of customers from the variety of people involved with KSU. And we knew that Atlanta seemed to be steadfast in marching North with its suburban sprawl. So, we undertook our experiment with a small, 2100 square foot operation directly in the shadow of the area’s major mall.

    Well, our experiment failed. We quickly discovered that the Kennesaw area responded well to our presence, but they wanted all of what they had come to expect from an Abbadabba’s. We promptly began expanding and by 2011 we were up to a “full size” store for our customers, at 3700 square feet.

    the general 800wDuring our years here, we’ve found a lot that makes Kennesaw an interesting, fun place to live and work. The area was known for railroad history long before the city itself was founded in 1887. The Great Locomotive Chase of April 12, 1862, was staged right here - the only one of its kind during the Civil War. The event has been romanticized in the movies twice. Buster Keaton’s “The General” in 1926 is now considered one of the greatest movies ever made.  Disney’s version in 1956 starred Fess Parker (aka Davy Crockett) and the real General locomotive, which is still on display at The Southern Museum of Civil War and Locomotive History here in Kennesaw.

    The beautiful Kennesaw Mountain National Battlefield Park has many hiking trails and park amenities. Their brochure presents the role of Kennesaw in the 1964 Atlanta campaign and a detailed history of Cobb county.

    250px-KennesawCityHallModern day Kennesaw has earned national accolades, including Family Circle’s “10 best towns for families (2007) and Newsmax’ “Top 25 Most Uniquely American Cities and Towns” (2009 - we were number 25.) The city also gained national publicity in 1982 when an ordinance passed requiring every head of household in the city limits to maintain a firearm and ammunition, with some exceptions.

    We have found our customers in Kennesaw to be fans of Birkenstock and Chaco, similar to our other stores. Toms are also very popular. Ladies in Kennesaw have been very receptive to our Vionic shoes as well.

  • Why We're a SNOB for East Cobb

    In March of 2012, we closed our Northside store located about three miles east of Roswell, and opened a new store about three miles west of Roswell in a section of metro Atlanta that was new to us. Although still close to Roswell, our new location carried a Marietta address. But it didn’t seem like Marietta at all.

    Abbadabba's Atlanta East Cobb Store

    In fact, we were in the heart of a very unique part of metropolitan Atlanta that calls itself East Cobb: a large swath of unincorporated residential and business communities reaching from Roswell towards the east, Marietta towards the west, Kennesaw towards the far northwest, and Atlanta, near Vinings, towards the south.

    East Cobb is upscale and yet laid back. It boasts metro Atlanta’s best in terms of schools, parks, churches, local sports and residential development. From the Chattahoochee River Parks and Country Clubs that border us to the south, to the vast stretches of northern suburban neighborhoods between I-75 and GA 400, we discovered our new neighbors came with a distinct reputation and a trademarked nickname: East Cobb Snobs. While outsiders may view that name in a condescending way, we were welcomed into a vibrant community with open arms, by people who were friendly and interested in our healthful approach to footwear.

    Entry Sign 5350 ed 600wWe resonated with the shoppers and got great support from the Little Black Dress folks. We produced a “Fit & Fabulous” evening event with a running group that drew a great crowd. The “official” East Cobb Snobs celebrated our arrival and were very supportive, helping to get the word out quickly that we had arrived. We discovered that the snob name was an acronym: Social Network of Business Services, formed by local businesses owned by residents and serving residents of this delightful community. It was through extensive word-of-mouth that our business grew rapidly. Many of our customers already knew about us through our other locations and were delighted with our arrival.

    ECB Parade Team 500x375Becoming part of the East Cobb community has been fun. We have especially enjoyed the East Cobber parade and festival and consuming the yummy faire of Taste of East Cobb. We keep in touch with things through the local Facebook group, Twitter feed, the East Cobb Patch, and the East Cobber magazine.

    naot by displays JADE mariam ls2 131830 ed 800wOur East Cobb customers like their comfort mixed with fashion. Some of the most popular brands are Vionic, Naot, and OTBT. Styles like Vionic Willow and Larrun incorporate arch support and balancing features. Within Naot, mens Chief and womens Arataki represent the marriage of comfort and style that can be worn all day. The OTBT Bushnell is the epitome of fashion with a comfort footbed.

  • Buckhead Blog - 2016

    Our original Buckhead store on East Paces Ferry was our first foray out of Little 5 Points, opening in 1990. We wondered if the ritzy, upper-scale and (in some cases) wealthy neighborhood would respond to us bringing the “ugly” comfort shoes and the hippy-punk staff to their neck of the woods. abbadabbas-buckhead-atlanta-checkerboardLeasing the ancient “High Fidelity SSS” standalone storefront, we resolved to be ourselves as boldly as possible, starting with our signature “checkerboard” parking lot and extending to the extensive faux-finished interior walls (hand painted by Abbadabba herself.) We probably could not have picked a worse time; Buckhead Village was on the ropes, vacancies were high; rough and tumble bars and clubs had scared off retail customers and many retail merchants. Coming from Little 5, of course, this didn’t bother us much at all.

    Respond they did. Our new neighbors came in for their Birkenstock sandals, Dr. Martens boots, and NaNa shoes. From the Governor’s mansion to the West and from the Chastain-Wieuca to the North, the affluent and curious found comfort and fashion they had not seen before. Having been active in the Little 5 Points Business Association, we helped form the Buckhead Village Merchants Association, which in turn, helped build up the retail store presence in the Village. Over the next few years, Buckhead Village became healthy, strong, and… fully occupied.

    Our little building was cramped from the outset, and as we grew, even more so. A temporary shed snuck behind the building helped a little. For a time, we even split the store in half, operating a “Birkenstock Specialty Store” in one half, and with the rest of our stuff crammed into the other. abbadabbas-buckhead-atlanta-insideOur customers grew, our L5P store expanded into two floors, but we were stuck in Buckhead with a building that seemed to get smaller and smaller as our brands and stock grew larger and larger.

    Fortuity struck in 2007, when our landlord of 17 years sold the building out from under us, for a planned blocks-wide super project (that has never materialized.) Forced to move, we lucked out and found our current location a couple of miles to the North, just off Wieuca road, and still in the heart of our customer’s neighborhoods.


    Expanded nearly twice the size, our new Buckhead store was the first (and only) to utilize an outside designer. New Buckhead brought a unique look, but with the same feel of comfortable shoes, and knowledgeable salespeople.

    Today our Buckhead store has grown to become our flagship store, outpacing even Little 5 Points for us. We have the room to show a huge selection of the best the market can offer. Our staff continues to be trained and retrained to help meet the diverse needs of the diverse customers who visit us there.  And our customers keep coming for the latest Dansko, Naot, Mephisto, Olukai, Rainbow, Toms, Chaco… and dozens of other brands.

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